Fundraising: How to Ask!

Some people are natural “askers”, they also tend to be the people with firm handshakes who will speak to anyone about anything. Others cringe at the thought of asking. Approaching friends and family, or others in your network, for donations can be intimidating, but we hope we can help make it less difficult.

First, remember you are not asking for donations to support your love of ice cream or so you can purchase a new pair of running shoes, you are asking for the children in Central Maryland who are depending on us to raise funds so that they may enjoy fun, safe, and educational experiences.

Asking comes down to a handful of parts:

Know the need – what is it you are raising money for?

"Children living in poverty in Central Maryland are struggling and I would like to help them enjoy the types of experiences I enjoyed as a child – preschool, before and after school enrichment and camp”

Why is it important?

"These programs provided through the Y of Central Maryland give every child a chance to enjoy safe, caring and enriching experiences.”

What are you doing?

"I am running (or walking) in the Y’s Turkey Trot Charity 5K in ____ on Thanksgiving morning.“

What you are asking for?

“Would you support me in reaching my goal of raising at least $100 and help these children in our community by making a donation?”

Pause there! We tend to get nervous (we are all afraid of rejection) and then fill the air with mindless chatter instead of waiting for a response.
 Always lead with the “why”. Far too often we say “I am running in a 5K would you help me by donating?” and forget to tell people why!

That is your ask.

Now who to ask and how? Check back next Tuesday for the who and how!

In the meantime, set up your fundraising page or donate today (you do not have to register for the event to fundraise)!